Social Media

What a year we’re having in the world of social media, after reaching 500 million users in July last year Facebook now has over 750 million active users (1 in 13 people on earth!), its own currency (Facebook credits) , website content available in over 70 languages and an Academy Award nominated film about the creation which to date has grossed $224,920,315.  Not bad for a 27 year old computer programmer from New York!

Twitter is also hot on the heels with over 175 million users and a recent record breaking twitter  flurry which saw 8,868 tweets sent per second, after Beyoncé Knowles showed off her bump during a performance at the MTV Music Video Awards.

So this week I thought we’d look at the demographics of Facebook and Twitter and a few interesting facts.

To give you a bit of an idea of the scale of social media check out this short video

The graphs below give some insight into Facebook and Twitter users, showing that nearly half of all Facebook users login everyday whereas just over a quarter login to Twitter on a daily basis.

It’s also interesting to note that 67% of people on Twitter follow a brand (that they will purchase) in comparison to only 51% on Facebook, yet on Facebook 40% of all people follow a brand in comparison to Twitter’s 25%.

To wow you even more this Friday, we’ve pulled together some interesting Facebook facts and figures for you to mull over:

•The average user has 130 friends.

•People spend over 700 billion minutes per month on Facebook.
•There are over 900 million objects that people interact with (pages, groups, events and community pages).
•About 70% of Facebook users are outside the United States.
•People on Facebook install 20 million applications every day.
•There are more than 250 million active users currently accessing Facebook through their mobile devices, and people that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.
28% of people check Facebook on their Smartphone’s before getting out of bed.
•The 35+ demographic now represents more than the entire database.
•The 18-24 demographic grew the fastest (74%) in one year.
•Facebook was the most searched term for the second year running, accounting for 2.11% of searches in the USA.
57% of users talk to people more online than they do in real life.
48% of young Americans said they find out about news through Facebook.
•A record breaking 750 million photos were uploaded onto Facebook over New Year’s weekend.
In 20 minutes on Facebook:

Some pretty staggering facts I’m sure you’ll agree!

Happy Friday!

Advertisements

~ by skysfridayblog on September 16, 2011.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: